Business can be a cutthroat world, particularly when it comes to fighting for the same target audience. But with small details such as printed packaging potentially putting you above the rest when it comes to the service businesses provide, it is important to consider every element. In this article, we will be showing you 5 of the biggest businesses that are known for their amazing packaging.
Nike
One of the big brands in the sporting industry that is known for its packaging is Nike. With a simple but recognisable tick coupled with a simple coloured box, this is by far one of the best unboxing experiences when purchasing one of their products. With a number of sports sponsorships as well as collaborations with some of the biggest sports personalities in the world, this is the perfect brand to think of when looking at an iconic and timeless brand identity. Whether you are purchasing shoes or a jacket, you will not be disappointed when shopping with them.
Apple
Another brand that is known for its iconic packaging is Apple. Though the packaging is simple, this is a high-end experience that begins before the box is even opened. Whether this is the bag from the apple store or the box from your new MacBook or iPhone, the simple logo is enough to keep them ahead of the competitors when it comes to the overall purchasing experience. With a number of units sold every year and a recognisable logo, Apple is definitely ahead of the game when it comes to its packaging.
Tiffany & Co.
With a number of high-end designers offering amazing packaging for each of their products, Tiffany & co is no different. With an all-around amazing experience with every purchase, the iconic blue box with blue ribbon is recognisable without even seeing the label making this a perfect example for those looking to build a recognisable brand.
Samsung
Another phone company that can provide you with an all-around unique experience is Samsung. With its matte black box and glossy embossed logo, this is the android equivalent of Apple’s packaging. Though this is still a company that is growing, its high-end rebranding is helping to bring the company to the next level whilst providing high-quality products to customers.
Gucci
The final brand that is worth a spot on this list is Gucci, with a sophisticated contrast of black and white as well as ribbon on the boxes this is an all-around designer experience that you will not get anywhere else. With each product perfectly wrapped in tissue paper and placed carefully into the box, this not only looks great but also ensures that all items are protected during transit. Whether you decide to buy a pair of shoes or a brand-new jacket, this all comes in its own box for the ultimate unboxing experience.
Whether you are a fan of any of these brands or you are looking to take inspiration from their packaging, this can help your business to provide the best possible experience for customers.
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